A LEADERSHIP DIAGNOSTIC · FROM MPS
Four questions. Five minutes.
From the team at MPS
SELF-DIAGNOSTIC
Foundation first. Intentional growth.
A self-diagnostic for the leadership team. Sit with each question before you answer. The honest answer is the useful one — and the answers, taken together, will tell you which step you're actually on.
The order is not a suggestion.
01 · THE FOUR QUESTIONS
One question per stage of the methodology. The order matters.
C
If I asked three people on your team to describe your ideal buyer, would I get the same answer?
THE QUESTION UNDERNEATH
Clarity isn't what the CEO knows. It's what the company operates on. Three different answers means three different companies trying to sell to three different people.
O
Who owns growth — not marketing, not sales, growth?
THE QUESTION UNDERNEATH
Most companies have owners for functions. Few have an owner for the outcome. If nobody's calendar gets blown up when growth stalls, nobody owns it.
R
If you doubled your spend tomorrow, would you know where every dollar landed?
THE QUESTION UNDERNEATH
A real revenue architecture means every dollar has a path and a signal. If you can't trace the dollar, you don't have architecture — you have activity.
E
When something works, can you do it again on purpose?
THE QUESTION UNDERNEATH
Execution without foundation is luck. Execution with foundation is a system. The difference shows up the second time.
02 · READING THE ANSWERS
Pay attention to where you hesitated. The questions you couldn't answer in one breath are usually the places the foundation needs work.
Most leadership teams find one or two landed somewhere uncomfortable. That's not a problem. That's a starting point.
If you want to talk through what you found, we're here.
If one of the four questions landed somewhere uncomfortable, that's usually the conversation worth having.
Start a conversation →© MPS · 2026 · THE MPS CORE METHOD™